As an independent artist who wants to grow their following and connect with more fans, there are lots of ways for you to connect with people. One of the most popular platforms for connecting with people right now is Instagram. As a music artist, you can use Instagram to help connect with more fans and grow your reach and influence.
Use Your Link
On Instagram, you can put one external link on your profile. Use this link wisely. Link to your own website or your YouTube page or the store page on iTunes where you sell your album. Use this link to connect people to your music.
If you really can't keep it down to one link on your Instagram profile, you can use a link-tree app. With a link tree app, you put one uniform link on your profile page, and that link will take people to another page that is filled with multiple links. You can use these multiple links to connect your viewers on Instagram with your latest music video or let them listen to your latest Podcast that you and your band produced.
Be Precise with Your Profile
With your profile description, you want to have some fun with it and you also want to make your description as useful as possible. Your profile description should include your band or group name. It should indicate the type of music that your band creates and share other unique tidbit with your fans. Keep in mind that your profile doesn't have to be static. You can change your profile to share important information, such as the new single you dropped or the start date for a tour.
Create a Uniform Look for Your Photos
Next, Instagram is a platform for sharing photos. So you want to make sure that you create a uniform look for your photos. Look through other profiles and pay attention to the style of their photos. Some music groups only share pictures of certain things, or only share cool pictures with their lyrics on the image, or they use a certain color tone or filter with all their pictures. You are creating your brand with your pictures, so be sure to figure out what look you are going for.
Establish a Consistent Posting Schedule
People want to be entertained when they go to Instagram. Make sure you are entertaining them by regularly posting to your page and by uploading live stories. Create a regular posting schedule that you can stick to, and if you have trouble sticking to the schedule, you can simply use a scheduling app to make sure your posts go live at the right time.
Stream Stories with Your Music
On Instagram, you can stream stories with your followers. There are live videos, and this is where you can really show off your music. You should play your music live for your followers regularly with stories. You should also allow your followers to get to see the behind the scenes creation of your music, such as when you are writing lyrics for your music or a recording session.
You can use your Instagram page as one of the tools to grow your image and connect with fans as an artist. Make sure you use all the elements of Instagram to really connect with your target audience, from the bio description to the live stories to the link. If you want more information, visit a service like Peak Performance Tours to learn more.
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